H&M highlights Chile as example: country sales up by 32%

The company’s CEO highlighted its increase in quarterly sales, particularly in the South American country where the Scandinavian chain has 14 stores.

Karl-Johan Persson, CEO of H&M, is pleased: in the three months to August, the Swedish clothing group reported its first increase in earnings before quarterly taxes in more than two years, helped by a new summer collection. This prompted a climb in its share price.

Swedish retail investment in Chile

Commenting on the results, Persson highlighted the increase in sales in the quarter, particularly in Chile where the Scandinavian chain has 14 stores.

“Growth was good in many markets, including the US, where sales in local currency were up by 19%, Poland 20%, Italy 15%, Russia 12% and India 29%. Sales also grew strongly in South America, for example in Chile where we grew by 32%,” said Persson.

H&M reported the first improvement in its profit and loss account in two years, with quarterly profits rising by 25% to 3,859 million Swedish kronor, equivalent to 356 million euros. The figure was above analysts’ forecasts.

Hennes & Mauritz AB or H&M Group is a multinational clothing company based in Sweden that focuses on fast-fashion clothing. As of 2021, H&M Group operates in 75 geographical markets with 4,702 stores under the various company brands, with 107,375 full-time equivalent positions.

Chile is becoming increasingly attractive to foreign investors in different economic sectors, Swedish retail companies like H&M and IKEA are already investing in Chile. If you are looking for investment opportunities, we highly recommend that you download our Foreign Investor's Guide down below and check out the next article. 

Source: Pulso